Tarte Opening Act Lash Primer lengthens & strengthens with nourishing, plant-based conditioners to fend off flaking & fall-out. Its 360 degree magniLASH brush evenly coats lashes with the lightweight, white-tinted formula, enhancing the bold black effects of your mascara. This one's travel-size. Its formula reveals soft, silky lashes with just one prep step—swipe on the conditioning blend for unprecedented separation and absolutely zero clumping.
Tarte Cosmetics is a cosmetics company headquartered in New York City. It was founded by Maureen Kelly in 1999; her first product was a cheek stain that was used the following year for the cover of Self magazine. Also in 2000, Tarte Cosmetics debuted its first order at Henri Bendel.