Loreal is a famous personal care and cosmetics company based in France. It is the world's largest cosmetics company and has developed activities in the field concentrating on hair colour, skin care, sun protection, make-up, perfume, and hair care.

L'Oréal Paris wants to build brand love and be there for consumers at the moment of inspiration. It aims to appeal to a wide range of consumers, and be the top destination for beauty. L'Oréal Paris uses Search insights to understand beauty trends and develop products and messaging to meet consumer needs. 

The international cosmetics giant has more than 2,500 scientists hard at work in laboratories at the company's Paris headquarters, constantly searching for new products to help beautify and enhance the physical appearance of L'Oréal's millions of customers around the world.

The company adopted a policy not to test its “finished products” on animals, and eventually adopted a policy not to test its products’ ingredients on animals. The company has also contributed significant resources to the research and development of non-animal test methods to replace some of the cruel and outdated animal test methods currently still in use. L’Oreal has also established a robust presence in China to advocate for the government to end its requirements for tests on animals for cosmetics sold there. 

Feel free to check out independent customer reviews for more information about L'Oreal products and to see how well they have been received. 


Overall Rating :

Loreal Paris USA Vitamin C

See Product Reviews See 9 Best Vitamin C Serums
Overall Rating :

L’Oreal Paris Makeup Studio Secrets Perfecting Base

See Product Reviews See 6 Best Face primers

Loreal Paris Reviews

Read customer reviews by real users

  • Nina Shine

This item didn’t work for me

This item didn’t work for me. The scent was quite off putting. I used it for 3 weeks just to give it a chance but sadly my skin broke out from using it.

  • Blackstarkennels


My skin looks brighter and fine lines are far less visible.

  • Elizabeth

Best primer I've ever used

Only primer to ever successfully minimize my pores. Thick and stays in place.

  • Kzzephyr

I am shocked how much of an effect this had.

I had to review this right away because I am shook. I have really sensitive, pale skin with freckles and my skin type is patches of oily and extremely dry skin. I have tried a lot of primers in the $5-$40 range and just settled for them being mediocre because I wanted to protect my skin. This primer is so different. For one, a little goes a long way for coverage. Second, it gives my shiny face an amazing matte look. Third, even though it is silicone-based it doesn't interact badly with my other makeup. Most importantly, I feel comfortable just using this and maybe some mascara if I am running late. If I keep adding more layers maybe I'll eventually look like I'm 19 again hah! So excited!

  • bujiyama


I found this to be a great affordable dupe for the Tarte Timeless Smoothing Primer, and at a fraction of the cost. I am over 50 with large pores in my T-zone, where I also have oil buildup through the day. This primer is great for filling in those pores and smoothing fine lines, and it helps control oil a bit too. I use a very, very tiny amount and pat/blend it in with my fingers. Some heavy primers like this have caused breakouts for me in the past. This one has not, partly since I figured out to use very small amounts and build up only slightly as needed. If you use too much, it can become too heavy and kind of smothering. I find it also works well in combination with other silicone-based primers as well as silicone foundations. Sometimes I use this only on my T-zone and sometimes I use it very sparingly all over my face. Works great either way. I think the key is to use a very small amount over clean well-hydrated skin. I will definitely buy this again and wish I had known about it sooner, before shelling out the $$ for the Tarte primer



  • AnnieT303


I've had this product for quite a long time and didn't really like it very much at first. But.... I've used it more recently and it's (IMO) comparable to, if not better than, the Gerovital H3 Evolution primer and also the Hylamide HA Blur. Actually I like using this more and have recently discovered this is also an excellent eyelid primer! Like many, I have very oily lids. But I was really surprised when I tested it a couple of weeks ago, using this on one eyelid, and Urban Decay eye primer on the other. I let both sit for a few minutes after application, and then applied the same eyeshadow to both. Surprisingly, about 5 hours later, and then after a total of 9 hours, the L'Oreal perfecting primer kept my eyeshadow beautifully intact! That NEVER happens for me - I need to touch up my eyes a bit, usually mid-day. With the Urban Decay side, it was the usual ol' thing where my eyeshadow was somewhat patchy. But the L'Oreal side....wow....my eyeshadow 9 hours later looked just as it had after applying it! The only comparable eyeshadow primer to this is the Elizabeth Moss "Thank Me Later" eye primer, which is, in my experience, also FANTASTIC! Both the L'Oreal and the Elizabeth Mott are currently $15.00 each on Amazon, but you get more product with the L'Oreal.



  • ladybug123


This product is great for me I sedan it areas where I have enlarged pores and use another primer on the rest of my face it fill my pores it gives a smooth finish a bit on the pricy side of the drugstore .will definitely continue to use.



  • chrisie


I would not buy this again. I was actually really disappointed with this. The primer did have a nice texture, but when applying it on my face It balled up. Didn't spread out smoothly. I was wearing L'oreal's Pro-matte foundation & made it look really patchy. Just an awful mess =(



  • AprilSantiano


As a makeup junkie, I must tell you that this is a hidden gem in the world of drugstore makeup. For one, I am someone who suffers from old acne scars (i.e. pit scars, box and rolling scars) and used to buy the Clarins Instant Smooth Primer and would pay $ 38.00 per jar. Mind you, it lasted me for so long but having to spend that money on a primer was just too much for me considering I have dupe from the drugstore. The secret of this primer is the way it makes all of my textures a little less textured. Yes, it can get oily. However you will need to do the following steps to apply this: Application: Don't apply this primer like your lotion type primers by massaging it to your skin - this is a BIG NO!!!!!!! You have to pat this primer on to your skin. I repeat "pat" on to your skin. Wait for at least 2 minutes before you apply your foundation and you'll thank me for it. Also, a little goes a long way. Start with a tiny amount and add as needed. I hope that L'Oreal will never stop making this. It is truly an amazing primer!



  • geekymakeup


I heard many say this product is a dupe for many high-end primers. I had to try it. The price is right. The jar is quite small but you really don't need alot of product. The smell is very light and almost no smell. The product is thick when applied. It is very moisturizing and appeared to full in fine lines and pores, but after less than 6 hours this separated on my face and cake up at the same time! So weird. It really exaggerated my pores and I couldn't wait to take my makeup off.



  • tigirlyly


So I'm also looking for a good primer. This one is a proper dupe for Tarte's smoothing primer. It's surprising not a bad primer at all. Mousse like consistency. I pat this over my T zone only. My foundation wear well over this primer. No offensive fragrance. No breakouts. It's just in a jar, and it get under my nails when I scoop out the product. L'Oreal needs to tube this primer.



  • makeupuser234


This isn't a "dupe" for a high end primer - this is a high end primer! Loreal owns almost every cosmetic company out there -- including many high end brands and they make the cosmetics for these high end brands. With that said - what difference does the packaging make? This stuff works. The way I use it is I put my skincare on first - serums for example, no sunscreen, then I tap this stuff on, and once it sets, I put my tinted sunscreen on. Let that dry and then put my foundation. It keeps me matte for at least 6 to 7 hours and seems to make my pores looks smaller as well. The only reason why I don't reach for it much is the lousy jar packaging. Gross.

  • mbennett23

Loved this stuff to begin with, as it was great with blurring large pores and smoothing over acne scars to create a uniform canvas for my foundation. Unfortunately it made me break out in HUGE cystic acne, and nothing else has ever done that before to me. Needless to say, I won't be repurchasing.

  • mirrkat

So far this is my favorite primer/base! Pros: -Blurs pores & smooths out texture, immediately. -The little glass jar is super cute! -It is on the thicker side, but once you warm it up, it applies easily(I use a Q-Tip to get the product out, instead of my fingers). -Feels silky/velvety on skin Cons: -Pricey for such a tiny jar. I don't use it everyday, but if you did, then I'd imagine you'd run out fast! -If you use too much, it could pill! This works great for my pores, but I've noticed that it tends to pill around my nose, if I use too much product! A little goes a long way. Overall, I love it & I would totally recommend it for my fellow large pores crowd!

  • Susan

It's A No

This product develops a metallic smell like iron on my skin after it is on for a while. When first applied it is not noticeable. My husband noticed also when he gave me a kiss. He said what is that smell on your skin! I cannot stand it on my skin because of the scent that develops on my face.


  • barby

Irritating vitamin C

I didn’t like this vitamin c serum and prefer the cervae with the ceramides because you get more bang for your buck with three in one.



I see a difference

I live in a tropical area with sun spots galore on my face...this Cream has truly brightened my skin—not completely, but enough to allow my foundation makeup to cover properly


  • Tonya

I've been told to use with the clear one

Got recommended by someone but can't stop using it, because it make my skin so soft and smooth 


  • Debbie LaForest

rash from product

I have been using your product for 2 weeks on my face and neck. I recently broke out with this red spot on my neck that burns.


  • Caitlin Chaney

So far so good

I've been using this for almost a month. My skin has a nice texture when I use it every day. The only negative is that you're only supposed to use a little, but that makes it hard to spread across my whole face.


  • N. Loy

Gothamista Got it Right!

I brought this based on the review of Renee from The Gothamista and boy was she right. This vitamin C serum is transforming my skin. It's looking brighter, more even toned and helping with some acne scars and fine lines. Very pleased with this purchase. Looking into the other Revitalift serum next because I'm very impressed with this one. Will definitely re-order.


  • Ta'wanda

Too much silicone

I wanted to love this but the amount of silicone in the product gave me pimples. I also found that, even though I did not apply it anywhere near my eyes, the product seemed to creep into my eyes as the day went on and made them red and irritated. I have since switched to the CeraVe vitamin C serum and like it much better as it is noncomedogenic, unlike the L’Oréal serum.


  • Maggie M

It works great for my skin, highly recommend

I am a 31 year old female with combination, acne prone skin with some dark spots from sun/acne. I have been using the Vitamin C serum for a few weeks now and thought it was time to write a review. First off, the design and packaging of the tube is fantastic because it successfully keeps out light and air which will cause Vit C to go bad. Makes you wonder why all the other Vitamin C products are in glass bottles? Anyway - the price is right too. You have to be careful not to squeeze out too much of the product when you first open it (I just don't want to waste any of it)!


  • lady6

 First Vit C I’ve ever tolerated
This is not a product I would have ever thought to buy had Gothamista not recommended it first, and even then I was skeptical. I use Retin-a 3-4X nights per week in addition to TO Niacinamide and Zinc and Paula’s Choice Azelaic acid on alternate nights. My oily, breakout prone and aging skin has seen dramatic improvements from this routine, but I’ve been searching for a Vit. C for morning use to accelerate the fading of some minimal remaining sun damage.

I’ve tried most of the highly recommended Vit. C products (Skinceuticals, Timeless, Oz Naturals, and a couple Korean brands) and have either seen no positive effect and/or my skin became overly red and irritated/broke out. I had about reached the conclusion that perhaps my skin just did not like C or that the other actives I used in my nightly routine were too much in combination with a morning Vit C serum.

Well, color me thrilled. I had two tiny zits that healed almost overnight from this cream. Not only that, but I felt no burning or irritation upon application or the morning after. The texture is lovely, if a bit siliconey, but it layers nicely under moisturizer and doesn’t look oily under my sunscreen/makeup. I actually appreciate how nice and spreadable this is, as with a typical liquid/dropper Vit. C serum I found most of them awkward to spread just a few drops over my whole face.

Whether this has any brightening effect remains to be seen but having already seen it shrink my zits overnight I’m encouraged!

  • D.

 Nice texture

Like the texture and absorbs quickly.

  • Customer

 Vitamin C
I love what this is doing for my skin. No miracles yet but for the few weeks I have been using my skin feel smooth and soft. I will give it time to add that brighter look.

  • Jeannette M.

 No funciona tanto
El producto no es lo mejor y no funciona tanto en pieles grasas porque el rostro queda más grasoso.

  • Hailey

 Great product.
Great product!